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Social Media Marketing Alyssa W. Christensen Social Media Marketing Alyssa W. Christensen

Rediscovering Why I Actually Love Social Media (& How You Can, Too) 

What if there was a way to curate your social media to be a more joyful experience? What if finding what you personally love about social media could re-invigorate your social media marketing efforts for your real estate business? In this post, I share how I rediscovered my reasons for loving social media and how you can do the same! 

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Alyssa W. Christensen Alyssa W. Christensen

How To Hire a Writer For Your Real Estate Business 

If you are creating an online marketing plan for your real estate business, you’ll probably discover pretty quickly that there can be a lot of writing involved. And like many agents, you might find yourself wanting (and needing!) the help of a writer. Hiring a writerβ€”or really any creative professionalβ€”can be tricky, but I have several tips for getting started. In this video, I share a few key questions you should ask when hiring a writer.

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Alyssa W. Christensen Alyssa W. Christensen

3 Things I've Learned From Working With Top Real Estate Agents

I’ve been working with real estate agents for over a decade, and over the years I’ve learned *a ton* from helping single agents, teams, and brokerages with their marketing strategies. I also feel very lucky to have worked with agents who are truly at the top of their game. In this video, I share 3 marketing-related things I’ve learned from working with top real estate agents.

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Alyssa W. Christensen Alyssa W. Christensen

3 Quick Writing Tips to Improve Your Real Estate Listing Remarks [VIDEO]

I’ve read thousands upon thousands of real estate listing remarks in my day, and over time I’ve noticed a few not-so-great things that agents do over and over again. Luckily, there are some simple fixes that can = BIG improvements! In this video, I share my 3 quick tips for how to improve your real estate listing remarks.

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Alyssa W. Christensen Alyssa W. Christensen

3 Surprising Ways to Get Content Ideas for Your Real Estate Website [VIDEO]

Not sure what to write about next on your real estate blog? Feeling stuck and in dire need of some inspiration?

I love myself a good brainstorming sesh, and I’ve got some solid tips for getting content ideas when it seems like your creative juices just aren’t flowing.

These 3 brainstorming tips will have you teeming with awesome new blog post ideas once again. Thanks for watching!

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Alyssa W. Christensen Alyssa W. Christensen

5 Hacks for Batching Blog Content (That You *Probably* Haven’t Heard Before) [VIDEO]

If you've had any experience creating contentβ€”whether it’s blog posts, videos, podcast episodes, etc.β€” then you’ve likely heard about β€œbatching.” For any newbies out there, "batching" just means that you try to create a bunch of content all at once so you can leak it out over time. However, if you’ve actually tried batching, then you know it can be easier said than done. In this video, I share 5 hacks for batching content to MAKE SURE that you hit your content creation goals.

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Alyssa W. Christensen Alyssa W. Christensen

5 Lessons I’ve Learned From Running My Own Community Website (& How They Apply to Real Estate)

In 2014, I launched a website called DearEnglishMajor.com, and in the years since, I’ve learned so much about having a successful online presence. Through creating content for Dear English Major, running the social media accounts, sending out newsletters, etc., I’ve gained valuable insight and firsthand experience that I’ve been able to apply to the work I do for my real estate clients.

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Social Media Marketing Alyssa W. Christensen Social Media Marketing Alyssa W. Christensen

Here's the ONE Link You Should Be Using in Your Instagram Bio [VIDEO]

One of the biggest mistakes I see real estate agents make on Instagram is not linking to their content.

Yes, this sounds really basic, but I’ve seen this happen more times than I can count. Agents will share photos from their latest blog post, new listings, and tons of other awesome content all in their Instagram feed but NOT share any info about where people can find the content! (Really. This is SO common for some reason!)

Another common practice is including the URL right in the Instagram post description. Not only is this link not clickable for anyone, but in my *honest* opinion, this also makes you look kind of lazy.

Ok, rant over! :) If you didn’t already, NOW you know that there’s only one place for a clickable link on Instagram. In this video, I share exactly what that link should be.

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