Getting More Clients Than You Need in This Shifting Market: Webinar Replay
Earlier this week, I teamed up with my friend and Lock In co-creator, Marguerite Martin to share a webinar about how real estate agents can adapt their marketing as the market continues to change.
Our webinar was called Getting More Clients Than You Need in This Shifting Market, and we tackled something we've been hearing from a lot of agents lately: "What used to work isn't working anymore." Or maybe you're getting leads, but they're not necessarily the people you want to work with.
It's Not Just About Getting MORE Clients
One of the big ideas behind this webinar is that it’s not necessarily about getting more leads. It's about attracting the right clients—clients who can transact in this market. We're talking about people you enjoy working with who are also motivated and positioned to buy or sell in today's real estate market.
Sooo, What's Actually Working in Real Estate Marketing Right Now?
During our webinar, Marguerite and I explored some important questions for real estate agents navigating a changing market:
Who's actually buying and selling right now? And which of those people do you want to work with?
How can you reach more of your ideal clients? Where are they, and how can you intentionally get in front of them?
What needs to change in your marketing? How can you adjust your messaging and lead generation strategies as the market evolves?
How can you create more opportunities without doing MORE of everything? Because adding another 20 things to your to-do list isn't necessarily the answer!
We focused on practical real estate marketing strategies and ways agents can be more intentional about finding and connecting with potential clients. There are so many ways to approach your real estate marketing, but the goal is to figure out what makes sense for YOU, your business, and the people you want to serve.
Missed the Webinar? Watch the Recording!
If you couldn't join us live, good news! We recorded the class so you can watch it whenever you'd like. 🤓
Whether you're rethinking your current real estate marketing strategy, trying to generate more leads, or simply looking for fresh ideas, I hope you'll find something useful to put into practice!
Watch the full webinar below!
You can also watch the webinar recording on the Lock In website.
Thank you to everyone who joined us for the class, and thank you to Marguerite for another wonderful opportunity to collaborate! I always love connecting with real estate agents who are looking for new ways to grow their businesses.
This webinar is an example of the type of trainings and conversations we have at Lock In. Learn more at LockInAgents.com.
Who Is Lock In For?
Our Lock In Retreat + 12-Week Group Coaching Program is designed for real estate agents who are ready to pause the noise of daily business and reconnect with the bigger picture. If you’ve ever found yourself knowing what you should do but struggling to follow through… this is the reset you’ve been waiting for.
You don’t need another business plan.
You need space.
You need support.
You need to reconnect with what’s next for you.
If you’re craving clarity and focus, this is your moment to lock in.
The retreat portion of Lock In takes place at IslandWood on Bainbridge Island, WA. It’s a stunning 250-acre forest retreat and we get a lodge all to ourselves. Then, our following 12 group coaching sessions all take place on Zoom.
🌿 In-Person Retreat at IslandWood on Bainbridge Island, WA: January 21 - 23, 2027
💻 Group coaching sessions take place every Monday from January 25 - April 12, 2027, at the same time each week, 9:00am-10:30am PST.
Program fee is $7,000 + sales tax. Ask us about our payment plans.
If you’re curious to learn about whether or not Lock In is right for you, DM me on Instagram to schedule a call!