Alyssa W. Christensen 1/1/24 Alyssa W. Christensen 1/1/24

6 Key Objectives That Should Drive Your Real Estate Brokerage Marketing in 2024

Developing a marketing plan for your real estate brokerage can be a tricky endeavor. But before you do any planning or content brainstorming, you need to know WHO and WHAT your marketing is for. And that means you need to identify your AUDIENCE and your GOALS. Learn the 6 key objectives that need to drive your real estate brokerage’s marketing.

Alyssa W. Christensen 1/1/24 Alyssa W. Christensen 1/1/24

How to Have the Most Productive Content Batching Work Date Ever!

There is a lot of information out there about the idea of “batching” your content as a way to get it done. But how do you ACTUALLY have a successful “batching” session? One of my favorite ways to get content creation checked off of my to-do list is via work dates.

Alyssa W. Christensen 12/31/23 Alyssa W. Christensen 12/31/23

The 2024 Reset You Need: Create a Real Estate Marketing Plan You’ll Actually LOVE

The best marketing plan is one that you’ll actually stick to. And for most real estate agents, this means you need to feel excited and energized about your marketing. But what if this year… your plan wasn’t so rigid? What if you felt truly excited and energized about your marketing plan?

Alyssa W. Christensen 12/30/23 Alyssa W. Christensen 12/30/23

The Magic is in the DMs

There is a whole world happening behind the scenes on Instagram, and it’s all going down in the DMs. And if you’re not taking advantage of DMs on Instagram, you are seriously missing out. So how do you take advantage of direct messaging? In this post, I share my insight + ideas for staying truly connected.

Alyssa W. Christensen 12/29/23 Alyssa W. Christensen 12/29/23

Rediscovering Why I Actually Love Social Media (& How You Can, Too)

What if there was a way to curate your social media to be a more joyful experience? What if finding what you personally love about social media could re-invigorate your social media marketing efforts for your real estate business? In this post, I share how I rediscovered my reasons for loving social media and how you can do the same!

Alyssa W. Christensen 2/19/23 Alyssa W. Christensen 2/19/23

How To Hire a Writer For Your Real Estate Business

If you are creating an online marketing plan for your real estate business, you’ll probably discover pretty quickly that there can be a lot of writing involved. And like many agents, you might find yourself wanting (and needing!) the help of a writer. Hiring a writer—or really any creative professional—can be tricky, but I have several tips for getting started. In this video, I share a few key questions you should ask when hiring a writer.

Alyssa W. Christensen 1/6/23 Alyssa W. Christensen 1/6/23

5 Common Mistakes Real Estate Agents Are Making with Their Online Marketing

In this video, I’m sharing a few REALLY common mistakes I see real estate agents, teams, and brokerages make with their marketing again and again… and again.

Alyssa W. Christensen 12/3/22 Alyssa W. Christensen 12/3/22

3 Things I've Learned From Working With Top Real Estate Agents

I’ve been working with real estate agents for over a decade, and over the years I’ve learned *a ton* from helping single agents, teams, and brokerages with their marketing strategies. I also feel very lucky to have worked with agents who are truly at the top of their game. In this video, I share 3 marketing-related things I’ve learned from working with top real estate agents.

Alyssa W. Christensen 1/27/20 Alyssa W. Christensen 1/27/20

3 Quick Writing Tips to Improve Your Real Estate Listing Remarks [VIDEO]

I’ve read thousands upon thousands of real estate listing remarks in my day, and over time I’ve noticed a few not-so-great things that agents do over and over again. Luckily, there are some simple fixes that can = BIG improvements! In this video, I share my 3 quick tips for how to improve your real estate listing remarks.

Alyssa W. Christensen 1/27/20 Alyssa W. Christensen 1/27/20

3 Surprising Ways to Get Content Ideas for Your Real Estate Website [VIDEO]

Not sure what to write about next on your real estate blog? Feeling stuck and in dire need of some inspiration?

I love myself a good brainstorming sesh, and I’ve got some solid tips for getting content ideas when it seems like your creative juices just aren’t flowing.

These 3 brainstorming tips will have you teeming with awesome new blog post ideas once again. Thanks for watching!